What’s in a name? A simple change can make a big difference.

Sometimes people avoid serving on a church’s evangelism or outreach committee because they fear witnessing to their faith. You can overcome that fear with training and experience, however perhaps the word ‘evangelism’ itself scares people away. Effective sharing of the Gospel (evangelism = telling the Good News) usually happens as a believer builds a relationship with an unbeliever. So the church committee is not necessarily the group that does the work, but empowers all members of the congregation to share their faith with family, friends and the community.

There’s nothing sacred about the name ‘evangelism committee’ so why not consider a ‘re-branding’ as the marketers say. Call it the ‘community connection team’ (most people today don’t like the word committee) or faith engagement group. I’m sure there are lots of ideas out there. In a simple name-change, you also establish a focused direction. The goal becomes creating opportunities for members to share their faith perhaps through servant events, Friendship Sunday, special concerts – ways to engage the community in the life of the church. And you can define the various communities: active members; inactives; community-at-large; youth; seniors etc.

Your congregation exists as a community of believers within your larger community. Make 2010 the year you discover new ways to touch the lives of those around you with the love of Christ.

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